On-Demand Sales & Marketing Services and Price List

On-Demand Wine & Spirits Sales & Marketing Services

After you have created your wine or spirit, you will need to have a sales and marketing plan, as well as dedicated sales people to ensure your success.

Convivium Brands offers the following services:

Market / Field Work           $500 a day plus expenses

• Ride-Withs
• In-Store Tastings
• Waitstaff tastings / trainings
• Key buyer lunches / dinners / special events / presentations

Sales Plan / Market analysis       $3000

• Complete evaluation of product, packaging, presentation
•  Demographic recommendation & marketing plan
• Sales plan with support and pricing recommendation
• Competitive analysis
• Budget / Profit & Loss

Distributor presentations          $500 plus expenses

• Goals / sales plan
• Programming Calendar
• Marketing / promotional calendar
• PowerPoint Presentations

  POS / Support Materials          Consultation and advisement     $250

•  Sell-sheets
•  Informational video
• Brochures
• Tee shirts, hats, store displays/ windows, bottle service trays, etc.

Winemaker Dinners

Distributor Trade Tastings

Compliance / Logistics

• COLA
• State Registrations
• FDA Registration
• Customs Clearance
• Warehousing / Shipping

PR & Promotion

• Trade publication tasting submissions (Spectator, Parker, Tanzer, etc.)
•  Press releases to industry publications and consumer publications
• Sponsorship / product donations at high-profile events:
  •  Music, film, sports, art, etc
• Focused trend-setter events
• Trade tastings (Aspen F&W, Nantucket F&W, etc.)
•  Video creative services
•  Podcasts
• Web sitelet

• Print ads
• Web ads
• Outdoor
• Regional
• “Guerilla”
• Blogs
• Social networking (twitter, facebook, google+)